Content Editor · 15+ Years in iGaming
From compiling sports odds to editing casino content — fifteen-plus years on both sides of the industry, and he still plays the games he writes about.
Scouting report
Martin's path started nowhere near a casino floor. Fresh out of the University of Bedfordshire with a degree in Sport Management, he spent his early years buried in sports betting — until a former boss, short-staffed on the casino side, asked if he'd fancy switching lanes. He hadn't considered it before, but between an existing soft spot for casino visits and a genuine love of the sheer range of games on offer — roulette, poker, live game shows, slots — the move made sense almost immediately.
What began as enjoying the games turned into a habit of writing about them, and that habit turned into a career spanning customer service, marketing, and editorial roles at some of the industry's bigger names. These days, writing for Casino.org means he can give advice the way a player would want to receive it — because he still is one.
Earlier roles trace back to 2007, on the sports betting side of the industry.
At a glance
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Table talk
Pre-game checklist
Martin's not shy about saying most players get drawn in by a table's theme long before they ever check the numbers underneath — and that gap is exactly where bad value tends to hide. His baseline test: a game paying 6:5 on a natural instead of the standard 3:2 has already tilted the table further against the player, however good the graphics look.
He traces a lot of confusion back to not knowing how blackjack evolved — early physical-table formats set the template most digital variants still follow. Recognising that history is what lets a sharp player tell a genuinely better ruleset apart from a reskinned copy. Deck count and splitting rules are where he starts, every time.
On strategy, he's blunt about progressive systems like the Martingale — entertaining in theory, unreliable in practice. The real edge, in his view, comes from clean rules: doubling down after a split, hitting soft totals advantageously, not chasing losses through bet sizing.
As discussed with Blackjack Review Network, July 2026
Off the clock
Gambling and writing are my two favourite things, so getting to combine them isn't lost on me. Responsibly, always — but with so many casinos and bonuses out there, most players just need someone to help them cut through the noise. That's the job.
Forced to name one game for life, he'd land on Tarasque by Print Studios — a Cluster Pays slot with a medieval theme, sharp visuals, and enough chaos on the reels to keep 2024's best releases honest.
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